What Every Speaker Wants to Know About Securing PAID Speaking Engagements

Answers to the Top 3 Most Frequently Asked Questions from a Booking Agent That Has Secured Over 2,000 Speaking Engagements

Learn Detailed Strategies to Position Yourself As a Professional Speaker... Prospect for Speaking Engagements... and Profit from Teaching Others What You Know

 

Are you a fresh face in the speaking industry that needs to know how to go about booking your own speaking engagements and wants to get paid to speak about your expertise?

Or maybe you've landed a speaking engagement here and there, but you're ready to start making serious money as a professional speaker, filling your calendar with PAID speaking engagements, but you don't have a system for keeping a steady stream of prospects coming in... or a process to book and maintain a steady flow of speaking engagements?

Regardless if you’re a beginning speaker or an intermediate speaker... and frankly, some experienced speakers can benefit from this ... there are three questions that are relevant to the growth of your speaking business and your success as a PAID public speaker.

  1. How do I make myself "known" as a professional speaker?

  2. What are meeting planners looking for and what are the hot topics?

  3. How should I price myself?

When you have the answers to these three questions, you will have the ability to instantly pocket more money as a professional speaker and find yourself on a supercharged path to filling your calendar with more speaking engagements that you ever thought possible!

 

Attention: Public speakers, experts, authors, activists, top producers and cultural icons who want to get paid to speak...

Hello, my name is Mary McKay and I am a speaker marketing strategist who has secured over 2,000 speaking engagements as a booking agent for authors, experts and cultural icons including such internationally recognized figures as Wayne Dyer, Norman Vincent Peale, Norman Cousins, Elizabeth Kubler-Ross, Capt. Gerald Coffee, Art Linkletter, Paul Harvey, Robert Schuller, Charles Kuralt, Les Brown, Tom Sullivan, Jack Canfield, Mark Victor Hansen, Tommy Lasorda, Chip Bell, Robert Kriegel and John Alston.  Some I have represented exclusively, others didn’t know I had brokered the appearance. .

I have been on the front lines for nearly 30 years as a booking agent for speakers and have the required knowledge that it takes to land paid speaking engagements and successfully market yourself as a professional go-to expert speaker. That's why speakers continually turn to me for a steady flow of inside information on boosting their speaking business.


greg-link

"Mary is a master... "


"It is an art not only to acquire the engagements by knowing who to contact but also knowing how to contact them, how to speak to them and how to persuade and how to help them understand that your particular speaker is the ideal answer to their meeting needs.  Mary is a master of that.  She can teach you how to do it." 

- Greg Link
Co-founder and CDO (Chief Dealmaking Officer) of CoveyLink. Link is lead publishing and marketing advisor to Stephen R. Covey, Sean Covey, Roger & Rebecca Merrill, Hyrum Smith and other FranklinCovey authors

 

After years of perfecting a simple and routine process for prospecting and securing speaking engagements I have helped many speakers find a hidden fortune in teaching others what they knew. Time and time again, I am grilled by seasoned speakers who want me to share even a fraction of what I know about getting paid to speak.

Well, today I have a confession to make...

I'm getting tired... tired of the same song and dance... tired of answering the same questions again and again.

That's why I decided to spill the beans and revealed my booking strategies during an intimate interview. I wanted to help speakers clear away the fog by answering the top frequently asked questions that most speakers just have to stumble through and learn the hard way...

Quite frankly, there are some speakers who find themselves out of the business by refusing to tackle these marketing tips.


I Bent Over Backwards to Reveal What Every Public Speaker MUST Know to Get Paid to Speak

 

During an intimate interview I answered the top three questions that I am constantly being grilled over...

How to make yourself "known" as an expert and professional speaker... so that you become the go-to-expert in the industry.

 

What meeting planners are looking for and how to know what hot topics are the big buzz today.

 

How to determine your speaking fee and knowing the value you bring to meeting planners

In answering the three questions above, an avalanche of information on how to secure paid speaking engagements was revealed. The interviewer could not believe how I could go on and on for nearly an hour answering just three questions...in fact, one person stated that it was like taking a drink of water from Niagara Falls!

That's when I realized that I had taken advantage of my knowledge that nearly 30 years of experience has brought me... That's when I realized that the detailed information I have is extremely if not impossible to come by and that this interview was actually a training that would help hundreds, if not thousands of speakers learn the necessary steps that it takes to position themselves, reach out to meeting planners and land paid speaking engagements.

So, I have taken the interview recording and transcript and combined them with additional tools that I have in my booking arsenal to bring you...

How to Secure Paid Speaking Engagements
Answers to the Top 3 Most Frequently Asked Questions

Here's what you will learn within this audio training and in the 43 page transcript:

  • Ways to make contact with the meeting planners and to impress upon them your expertise and how you can benefit their group.

  • How to avoid the common mistake of being all things to all people and why this will hold you back from success.

  • An unique and simple way for you to judge the value of your presentation as it relates to today's hot topics - this will help you establish your fee level .

  • The two biggest reasons a speaker gets hired and how they affect your speaking fee.

  • When it's okay to speak for free... and reasons you should stick with your fee.

  • Variables to consider when you're asked to reduce your fee.

  • Outside factors that may influence your speaking fee... you will be amazed at the variables that can make your fee negotiable to work for you and for the meeting planner.

  • Secrets to researching competitors' fees.

  • Ways to secure speaking engagements if you are marketing and booking yourself.

  • How to identify target markets.

  • Marketing methods critical to drive booking inquiries - and how to make them work for you, so that you can measure their value .

  • Pro-active steps that you can take during an appearance and after an appearance to build on your expertise and secure more engagements from the same client.

  • Why prospecting IS NOT a waste of time.

  • What you can do to attract the attention of speakers bureaus.

  • 9 steps to become known

  • 13 things speakers who are representing themselves can do to increase their income.   

 

 


"[Mary] definitely has that step by step plan which really does work if you combine it with persistence and attention to details ... "


"Mary definitely has that step by step plan which really does work if you combine it with persistence and attention to details.  Her manual will coach you through each step and along the way you will probably find some of those “aha moments” . 

She’ll often point out some very specific things that may never have occurred to you but will definitely make a difference in your ability to get consistently good results." 

- Margot Dannemiller
Booking agent

 

I Am Including Tools and Templates From My Own Personal Booking Aresenal - The Same Tools and Templates I Have Used to Secure Over 2,000 Speaking Engagements!

To get you started as a take-no-prisoners prospector that is dedicated to filling your calendar with paid speaking engagements, I am Including my eBook, Let Me Introduce Myself... A template to identify your core competencies, unique selling proposition and your script... before you pick up the telephone and ask a meeting planner to hire you.

One of the most critical elements of marketing yourself as a speaker is being able to articulate your expertise.  Let Me Introduce Myself  is a 44- page eBook (in digital format) and template designed to help experts, corporate leaders, authors, cultural heroes and top producers identify and articulate in an abbreviated manner, their unique selling proposition

Regardless of whether or not you are representing yourself, introducing yourself to bureaus or to your staff or hiring a person to book you for paid speaking engagements or leaving an important voice mail to introduce yourself, being able to succinctly state your expertise is central to your success.

 

There are basically 7 ways that you can get paid to speak... do you know them?

In my Insider Report: 7 Ways to Get Paid to Speak I will reveal the variables, plus I will share why fee flexibility is the key to getting paid.

It's just a matter of time... and you'll be a pro at creative ways to negotiate your speaking fee!

 

You want a running headstart, right?

That's why I am also including a subscription to my Turnkey Speaker Insder Tips that will be delivered to your inbox each week.

Use these Turnkey Speaker Insider Tips for positioning and attracting your buyers and start getting paid to speak. When you receive my Insider Tips you will discover:

  • Simple ways to position yourself so that meeting planners will want to contact you

  • Answers to the top five most common challenges to getting paid speaking engagements

  • The daily system for attracting customers and growing your speaking business

  • Simple strategies to implement so that you can get paid to speak and teach people what you know

  • 3 steps to train your representative or agent

  • A simple 3 step formula to grow your professional speaking business

  • The least expensive way to get prospects to call and book you

  • and much more!

 


trudy-bourgeois

"I am more confident than ever about the value that I can bring to any audience when I speak"


“Working with Mary McKay is one of the best things that I have done to advance my speaking career.  With her products and process I now have the total clarity of my unique selling proposition, a critical component to launching my business.  I am more confident than ever about the value that I can bring to any audience when I speak.  And even though we have just recently started the prospecting process we are already seeing extremely positive results."

- Trudy Bourgeois
Professional speaker and author

 

A Sweetheart Deal

The price of this training completely defies common sense on my end...

But like I said... I'm tired of repeatedly answering the same questions again and again so I want to get the truth out there and available to up and coming speakers everywhere as well as speakers who are struggling right now .

That's why I have a sweetheart deal that only a speaker who isn't committed, doesn't want to make more money speaking, doesn't want to fill their calendar or be on the road could and who's afraid of putting themselves out there and being recognized globally as a go-to-expert, can refuse...

Today, you can order How to Secure Paid Speaking Engagements for the crazy affordable price of only $97.

I regularly charge over $1,000 an hour to consult... here you are getting my expertise during nearly an hour of audio training and a convenient transcript of the training... plus my template filled eBook, Let Me Introduce Myself, the Insider Report 7 Ways to Get Paid to Speak and a subscription to my weekly Turnkey Speaker Insider Tips.... This is well over a $1,050 value that you can secure today for a jaw dropping $97.


I Am So Confident That My Insider Information Revealed In This Audio Training and Tool Package Will Get You on the Right Track to Start Raking in Paid Speaking Engagements...

That I'm Offering a Too-Good-to-Be-True Guarantee...

 

So, if you haven't decided to take advantage of my sweetheart offer... let me recap for you...

For only $97 you will receive....

 

Audio Training MP3:

How to Secure PAID Speaking Engagements

Within this audio training you will learn:

  • Ways to make contact with the meeting planners and to impress upon them your expertise and how you can benefit their group.

  • How to avoid the common mistake of being all things to all people and why this will hold you back from success.

  • An excellent way for your to judge the value of your presentation as it relates to today's hot topics.

  • The two biggest reasons a speaker gets hired and how they affect your speaking fee.

  • When it's okay to speak for free... and reasons you should stick with your fee.

  • Variables to consider when you're asked to reduce your fee.

  • Outside factors that may influence your speaking fee.

  • Secrets to researching competitors' fees.

  • Ways to secure speaking engagements if you are marketing and booking yourself.

  • How to identify target markets.

  • Marketing methods to drive booking inquiries.

  • Pro-active steps that you can take during an appearance and after an appearance to build on your expertise and secure more engagements from the same client.

  • Why prospecting IS NOT a waste of time.

  • What you can do to attract the attention of speakers bureaus.

  • 9 Steps that will increase your bookings.

  • 5 things speakers who are representing themselves can do to increase their income? 

A $1,000 value - Mary's expert time and coaching

 

 

 

Audio Training Transcript:

How to Secure PAID Speaking Engagements

Conveniently refer to the transcript for answers and for resources revealed during the audio training.

 

 

 

 

eBook

Let Me Introduce Myself Manual & Templates

One of the most critical elements of marketing yourself as a speaker is being able to articulate your expertise.  Let Me Introduce Myself  is a 44- page manual (in digital format) and template designed to help experts, corporate leaders, authors, cultural heroes and top producers identify and articulate in an abbreviated manner, their unique selling proposition. 

Regardless of whether or not you are representing yourself, introducing yourself to bureaus or to your staff or hiring a person to book you for paid speaking engagements or leaving an important voice mail to introduce yourself, being able to succinctly state your expertise is central to your success.

 

 

 

 

Turnkey Speaker Insider Report:

7 Ways to Get Paid to Speak

Complete Insider Report that not only reveals 7 creative ways that you can get paid to speak... but also reveal why fee flexibility is the key to getting paid!

 

 

 

 

Turnkey Speaker Insider Tips:

Weekly Subscription

Weekly subscription to Turnkey Speaker Insider Tips where you will learn:

  • Simple ways to position yourself so that meeting planners will contact you.
  • Answers to the top five most common challenges to getting paid speaking engagements
  • 3 steps to train your representative or agent
  • A simple 3 step formula to grow your professional speaking business
  • and much more!

 

 

Total Value Over $1,049.95
YOU PAY Only! $97

 

 

 

 

 

Wishing you a full calendar,

Mary McKay

Mary McKay
Speaker Marketing Strategist
Founder of www.turnkeyspeaker.com