Solutions and Products for Professional Speakers Who Want to Hire and Train a Booking Agent

This HOME STUDY SYSTEM is for those emerging and under-booked active speakers who want an A-Z introductory instructional course into securing paid speaking engagements. These are generally individuals who wish to learn at their own pace and prefer no action with others during the course of study.

Mary’s Turnkey Speaker Booking Home Study System © covers all 10 modules of how to position and market your expertise to attract and secure paid speaking engagements. Though you will not be working with Mary on a one-on-one basis, you can expect (if you do the worksheets and implement the guidelines) to end up with a daily system of the exact marketing activities necessary to grow your speaking business.

The following areas are covered in the Turnkey Speaker Booking Home Study System:™:

This purchase from Mary McKay Productions, Inc., has a 1-year guarantee. If you are not 100% satisfied, return the system within 365 days of the purchase date for a full.

The Kicked Up version of the HOME STUDY SYSTEM is for those emerging and under-booked active speakers who want an A-Z introductory instructional course into securing paid speaking engagements. And though you wish to learn at your own pace in the privacy of your own office or home, you want some one-on-one time with Mary when YOU are ready – when the time is right. It may be to read over copy you’ve written and make suggestions; it may be other aspects of your positioning, clarity on your target.

You get everything mentioned in the Home Study System above plus time with Mary:

This home study course includes a manual, 15 CDs of interviews with industry professionals who are successful agents, speakers with agents, bureaus, a speaker consultant and two speaker management offices. It also includes one CD-ROM of all of the forms and checklists, reporting and booking documents necessary for your agent.

Here is an overview of the chapters within the manual.

CHAPTER 1	SHOULD YOU HIRE A BOOKING AGENT?
		The readiness questions to ask yourself
		10 reasons why a speaker should not book himself
		A list of the reasons you are currently not booked as much as you would like to be
		What your booking agent should be doing
CHAPTER 2	HOW TO FIND YOUR BOOKING AGENT
		The perfect ad for attracting your booking agent
		Tips on placing your ad
		Tips for reviewing resumes
		What to say on the first interview
CHAPTER 3	HOW TO INTERVIEW YOUR BOOKING AGENT
		Job Skills Tests
		What to say on the first & second interview
		Qualities and characteristics of the perfect booking agent
CHAPTER 4	HOW TO PAY YOUR BOOKING AGENT
		Hourly wage or salaried?
		Employee or independent contractor
		3 stages of learning
		Full commission, split commission or no commission
CHAPTER 5	HOW TO TRAIN YOUR BOOKING AGENT
		Multiple ways to make learning fun and rewarding
		Getting started: The first day
		Three kinds of activities your booking agent will do
		7 Parts in training your booking agent
		13 things your agent should do to keep production down
		Reasons for dismissal
CHAPTER 6	HOW TO KEEP YOUR BOOKING AGENT
		10 intangible things you need for getting paid speaking engagements
		10 tools necessary to get paid speaking engagements
		10 things that your agent can do that will quadruple her income

PLUS...Easy to use checklists designed to predict a perfect match! (Manual & CDs)

This purchase from Mary McKay Productions, Inc., has a 30-day guarantee. If you are not 100% satisfied, return the system within 30 days of the purchase date for a full refund of Your Booking Agent.

The 60 Things You Need to Know Featuring 12 Sample Documents
that Will Save You Time & Money ... Guaranteed

If you do not know the best ways for increasing your value to organizations (by making them want to contact you) then you are leaving BIG money on the table ... that could be yours!

It does not matter whether you're a corporate leader, an expert in your field, an author, a top producer, a cultural hero or someone who has overcome the odds.

No matter what your background, you can turn your intellectual capital --- your knowledge --- into multiple streams of income and enjoy the applause. But, you'll succeed only if you know how to position yourself and leverage your achievements.

Let Me Introduce Myself
What to Say and Do on the First Call When You Want an Organization to Hire You for a Paid Speaking Engagement

A Template to Identify Your Core Competencies, Your Unique Selling Proposition and
Your Script Before You Make the First Call

One of the most critical elements of marketing yourself as a speaker is being able to articulate your expertise. Let Me Introduce Myself is a 44- page manual (in digital format) and template designed to help experts, corporate leaders, authors, cultural heroes and top producers identify and articulate in an abbreviated manner, their unique selling proposition.

Regardless of whether or not you are representing yourself, introducing yourself to bureaus or to your staff or hiring a person to book you for paid speaking engagements or leaving an important voice mail to introduce yourself, being able to succinctly state your expertise is central to your success.