Products for Speaker Booking Agents

Your Booking Agent
2009 Edition
How to Hire, Interview, Pay, Train & Keep Your Booking Agent
This home study course includes a manual, 15 CDs of interviews with industry professionals who are successful agents, speakers with agents, bureaus, a speaker consultant and two speaker management offices. It also includes one CD-ROM of all of the forms and checklists, reporting and booking documents necessary for your agent.
Here is an overview of the chapters within the manual.
CHAPTER 1 |
SHOULD YOU HIRE A BOOKING AGENT? |
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The readiness questions to ask yourself |
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10 reasons why a speaker should not book himself |
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A list of the reasons you are currently not booked as much as you would like to be |
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What your booking agent should be doing
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CHAPTER 2 |
HOW TO FIND YOUR BOOKING AGENT |
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The perfect ad for attracting your booking agent |
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Tips on placing your ad |
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Tips for reviewing resumes |
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What to say on the first interview
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CHAPTER 3 |
HOW TO INTERVIEW YOUR BOOKING AGENT |
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Job Skills Tests |
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What to say on the first & second interview |
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Qualities and characteristics of the perfect booking agent
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CHAPTER 4 |
HOW TO PAY YOUR BOOKING AGENT |
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Hourly wage or salaried? |
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Employee or independent contractor |
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3 stages of learning |
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Full commission, split commission or no commission
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CHAPTER 5 |
HOW TO TRAIN YOUR BOOKING AGENT |
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Multiple ways to make learning fun and rewarding |
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Getting started: The first day |
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Three kinds of activities your booking agent will do |
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7 Parts in training your booking agent |
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13 things your agent should do to keep production down |
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Reasons for dismissal
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CHAPTER 6 |
HOW TO KEEP YOUR BOOKING AGENT |
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10 intangible things you need for getting paid speaking engagements |
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10 tools necessary to get paid speaking engagements |
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10 things that your agent can do that will quadruple her income |
PLUS...Easy to use checklists designed to predict a perfect match! (Manual & CDs)
This purchase from Mary McKay Productions, Inc., has a 30-day guarantee. If you are not 100% satisfied, return the system within 30 days of the purchase date for a full refund of Your Booking Agent.
Your Booking Agent
Price: $997 Special Offer: $497
Includes:
Audio series and manual that will ship in 3-5 business days

Add to Cart in 1 Payment of $497

This purchase from Mary McKay Productions, Inc., has a 30-day guarantee. If you are not 100% satisfied, return the system within 30 days of the purchase date for a full refund. |
Turnkey Speaker Booking
HOME STUDY SYSTEM©

Who Is This For?
This HOME STUDY SYSTEM is for those emerging and under-booked active speakers who want an A-Z introductory instructional course into securing paid speaking engagements. These are generally individuals who wish to learn at their own pace and prefer no action with others during the course of study.
What Does this Package Cover?
Mary’s Turnkey Speaker Booking Home Study System © covers all 10 modules of how to position and market your expertise to attract and secure paid speaking engagements. Though you will not be working with Mary on a one-on-one basis, you can expect (if you do the worksheets and implement the guidelines) to end up with a daily system of the exact marketing activities necessary to grow your speaking business.
The following areas are covered in the Turnkey Speaker Booking Home Study System:™:
Module 1: Making Paid Speaking Engagements a Priority
Module 2: Your Expertise and Relevance in the Marketplace
Module 3: Identifying Your Target Market
Module 4: Part I: Formulating Your Relevant Marketing Message
Part II: Composing & Formatting Your Signature Speech
Module 5: Establishing & Formatting Your Speaking Fee
Module 6: Creating a Website that Attracts & Converts Buyers
Module 7: Making Contact with Your Ideal Clients
Module 8: Packaging & Pricing What You Know into Products
Module 9: Systematizing the Booking Process
Module 10: Automating Your Marketing Outreach
This package includes:
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258 page 3-ring binder
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10 one-hour CDs (lengths may vary) of lecture on the various subjects in Modules 1-10 listed above.
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5 CDs of interviews with leaders in the field of professional speakin.g
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3 CDs from the BEST of Q&A sessions from the Turnkey Speaker Booking Bootcamps.
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Transcripts for each session
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Worksheets to customize your approach to building your speaking business
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A Quick-Start Guide for ease of use
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A comprehensive checklist for customizing your documents
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Resources for each module
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Appearance documents & sample documents
Your Investment:
$497
This purchase from Mary McKay Productions, Inc., has a 1-year guarantee. If you are not 100% satisfied, return the system within 365 days of the purchase date for a full.
ORDER NOW
Turnkey Speaker Booking
Home Study System
Your Investment: $497
Includes:
-
Transcripts for each session
-
Worksheets to customize your approach to building your speaking business
-
A Quick-Start Guide for ease of use
-
A comprehensive checklist for customizing your documents
-
Resources for each module
-
Appearance documents & sample documents

Add to Cart in 1 Payment of $497

Your Turnkey Speaker Booking Home Study System will be shipped immediately. If you live in the United States, you should receive your physical package within 2 weeks (4 weeks for non-U.S. orders.) |
Kicked Up Version of the
Turnkey Speaker Booking
HOME STUDY SYSTEM©
Who Is This For?
The Kicked Up version of the HOME STUDY SYSTEM is for those emerging and under-booked active speakers who want an A-Z introductory instructional course into securing paid speaking engagements. And though you wish to learn at your own pace in the privacy of your own office or home, you want some one-on-one time with Mary when YOU are ready – when the time is right. It may be to read over copy you’ve written and make suggestions; it may be other aspects of your positioning, clarity on your target.
What Does this Package Cover?
You get everything mentioned in the Home Study System above plus time with Mary:
- Five (5)20 - minute ONE-ON-ONE coaching sessions with Mary McKay
- The Home Study System will be shipped to you
Your Investment:
$795
ORDER NOW
Turnkey Speaker Booking
Home Study System
Your Investment: $795
Includes:
-
Transcripts for each session
-
Worksheets to customize your approach to building your speaking business
-
A Quick-Start Guide for ease of use
-
A comprehensive checklist for customizing your documents
-
Resources for each module
-
Appearance documents & sample documents

Add to Cart in 1 Payment of $795

Your Turnkey Speaker Booking Home Study System will be shipped immediately. If you live in the United States, you should receive your physical package within 2 weeks (4 weeks for non-U.S. orders.) Mary will contact you within 2 business days regarding the five coaching calls. |
How to Position, Prospect and Profit from
Teaching Others What You Know
The 60 Things You Need to Know
Featuring 12 Sample Documents
that Will Save You Time & Money ... Guaranteed

Do you know the insider strategies that can get you paid speaking engagements?
If you do not know the best ways for increasing your value to organizations (by making them want to contact you) then you are leaving BIG money on the table ... that could be yours!
It does not matter whether you're a corporate leader, an expert in your field, an author, a top producer, a cultural hero or someone who has overcome the odds.
No matter what your background, you can turn your intellectual capital --- your knowledge --- into multiple streams of income and enjoy the applause. But, you'll succeed only if you know how to position yourself and leverage your achievements.
This 221 page manual will help you leverage your time and talent!
You'll learn:
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A general overview of what to say and do before, during and after your speaking engagement
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How to position your expertise in a way that benefits both you and the organization
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How to establish a policy when fee reduction is necessary
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What to focus on now and what to work on later
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How to ask the questions that will sustain the interest of the meeting planner
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How superstar speakers write their contracts and protect themselves
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What documents should go out with the contract
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Why it is important to understand a day in the life of a meeting planner
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When to get paid before you leave town
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What do do during and after your engagements to generate new business
Plus ... 12 sample documents to begin immediately.
Order Now or Get more details
How to Position, Prospect & Profit from Teaching Others What You Know
Your Investment: $249
Includes:
221 page binder manual that will ship in 3-5 business days

Add to Cart in 1 Payment of $249

This purchase from Mary McKay Productions, Inc., has a 30-day guarantee. If you are not 100% satisfied, return the system within 30 days of the purchase date for a full refund. |
Let Me Introduce Myself
What to Say and Do on the First Call When You Want an Organization to Hire You for a Paid Speaking Engagement
A Template to Identify Your Core Competencies, Your Unique Selling Proposition and
Your Script Before You Make the First Call
One of the most critical elements of marketing yourself as a speaker is being able to articulate your expertise. Let Me Introduce Myself is a 44- page manual (in digital format) and template designed to help experts, corporate leaders, authors, cultural heroes and top producers identify and articulate in an abbreviated manner, their unique selling proposition.
Regardless of whether or not you are representing yourself, introducing yourself to bureaus or to your staff or hiring a person to book you for paid speaking engagements or leaving an important voice mail to introduce yourself, being able to succinctly state your expertise is central to your success.
©2010 Mary McKay Productions, Inc.
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